Dealership CRMs · #14 of 33
DealerCenter CRM
get.dealercenter.com
What it is
DealerCenter CRM helps dealerships organize leads and customer outreach, and is designed for independent used car dealers. Dealers can bring internet and phone leads together, then email or text prospects from desktop or mobile apps. A lead source can route inquiries into DealerCenter when it has the dealership’s CRM email address. Analytics cover source performance, lead costs, team conversion rates, and customer demographics. The mobile CRM supports tracked chat, inventory-focused texts, email, and reporting. Campaign tools let dealers reach customer groups by email, SMS, or phone. CRM Plus adds Facebook Messenger, video calls, data migration, customizable templates, and mobile app integration. CRM Pro adds click-to-call, call recording, campaign management, custom Road to Sale processes, and automated text and email sequences for incoming leads. CRM Plus costs $99 a month and includes 2,000 texts per month. CRM Pro costs $199 a month and includes 4,000 texts per month; both list a $0 setup fee. There is no free plan, and a 30-day trial is noted. DealerCenter is a product of Nowcom Corporation.
Who it suits. It is intended for independent used car dealers who want to manage leads, customer messaging, campaign outreach, and conversion reporting. Pro may suit dealers seeking automated lead follow-up workflows.
Good to know
- Combines internet and phone leads
- Tracks lead costs and team conversion rates
- Mobile CRM supports tracked chat and reporting
- Pro includes automated text and email sequences
Watch for
- No free plan
- Plus is limited to 2,000 texts per month
- Pro is limited to 4,000 texts per month
DealerCenter CRM combines lead handling, messaging, campaigns, and analytics for independent used car dealerships. Compare the monthly text allowances and workflow features across Plus and Pro.
Your product? You can pay for an editorial review of DealerCenter CRM; CarCody's editors write the verdict · from $99/mo. How it works →
Plans and prices
CRM Pro
$199 a monthBilled monthly
4,000 texts per month · $0 setup fee · Everything in Plus
CRM Plus
$99 a monthBilled monthly
Unlimited emails · 2,000 texts per month · $0 setup fee
From DealerCenter CRM's own pricing page, read 28 September 2026. Every plan →
Its site
Getting started
- Visit the DealerCenter CRM website.
- Choose CRM Plus or CRM Pro.
- Use the noted 30-day trial to get started.
- Access the platform through Android, iOS, or web.
Limits
CRM Plus includes 2,000 texts per month. CRM Pro includes 4,000 texts per month; the listed monthly prices are 99.00 USD and 199.00 USD, respectively.
On record
- Purpose
- DealerCenter CRM helps dealerships manage leads and customers to deliver personalized service and close more deals.
- Lead management
- Dealers can import and manage internet and phone leads in one place and email or text prospects from DealerCenter desktop and mobile apps.
- Lead sources
- The CRM can route leads into DealerCenter when lead sources are given the dealership's CRM email address.
- Analytics
- Analytics track lead source performance, lead costs, team conversion rates, and customer demographics.
- Mobile CRM
- The mobile app supports tracked chat, inventory-focused texts, email, and reporting on the go.
- Campaigns
- Dealers can target customer groups with email, SMS, and phone call campaigns to re-engage their customer base.
- CRM Plus features
- CRM Plus includes Facebook Messenger, video calls, data migration, customizable templates, and mobile app integration.
- CRM Pro features
- CRM Pro adds click-to-call, call recording, and campaign management to the Plus features.
- Messaging limits
- The plan comparison lists 2,000 texts per month for Plus and 4,000 texts per month for Pro.
- CRM Pro workflows
- CRM Pro supports custom Road to Sale processes and automated workflows that send chains of texts and emails to incoming leads.
- Audience
- DealerCenter describes its platform as designed for independent used car dealers.
- Support
- DealerCenter support is available by toll-free phone at 888-669-2669, email, and live chat; listed hours are Monday–Friday 6 AM–6 PM PST and Saturday 8 AM–5 PM PST.
- Company
- DealerCenter is a product of Nowcom Corporation.
- Headquarters
- Los Angeles, California, United States
- Free plan
- No
- Free plan
- No
- Mobile app
- Yes
- Free plan
- No
- DMS integration
- Yes
- Lead routing
- Yes
- SMS messaging
- Yes
- Workflow automation
- Yes
- Mobile app
- Yes
- Lead source capture
- Yes
- Free plan
- No
Questions
Is there a free plan?
No. A 30-day trial is noted.
How much do the plans cost?
CRM Plus is $99 a month, billed monthly. CRM Pro is $199 a month, billed monthly; both list a $0 setup fee.
How many texts are included?
Plus includes 2,000 texts per month, and Pro includes 4,000 texts per month.
Which platforms does DealerCenter CRM support?
Android, iOS, and web.
Who makes DealerCenter CRM?
DealerCenter is a product of Nowcom Corporation.
What does CRM Pro add?
It adds click-to-call, call recording, campaign management, custom Road to Sale processes, and automated text and email sequences to the Plus features.