Microsoft is a new multiyear partner of the Mercedes-AMG PETRONAS Formula One Team, announced January 22, 2026. The team lists Microsoft as a Principal Partner—not its title sponsor. PETRONAS remains the Title Partner.
What Microsoft’s partnership with Mercedes F1 includes
The announcement describes Microsoft Azure and its AI capabilities supporting high-performance computing and data work at the factory and trackside. Named uses include simulation, performance analysis, race-strategy modelling and analytics shared across teams.
Microsoft 365 and GitHub already support engineering and operational workflows at the team’s Brackley and Brixworth headquarters and at the track, according to the announcement. The team says it plans to expand its use of Microsoft 365. The team’s partner page likewise describes cloud and AI support for race engineering, operations and collaboration.
These are the technologies and intended uses the companies announced, not independently measured improvements in race results. The announcement links the partnership to the 2026 F1 regulation changes and frames electrification, efficiency and sustainability as defining themes of the new era.
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- Build and display a Mercedes F1 model car – This LEGO Technic Mercedes-AMG F1 W14 E Performance building kit for adults is packed with authentic details from the 2023 car to delight motorsport fans
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- A racing car gift project for adults – This Mercedes-AMG F1 W14 E Performance set makes a rewarding gift for adult fans of motorsport who enjoy challenging projects
Principal Partner is not the same as Title Partner
Mercedes’ partner directory identifies Microsoft as a Principal Partner and PETRONAS as the Title Partner. The distinction is the team’s sponsorship designation; it does not describe the scope or seniority of Microsoft’s technology deployments. The team’s official partner directory lists both labels.
Why the deal is data-focused
Microsoft’s January 22 announcement says each Mercedes-AMG PETRONAS F1 car carries more than 400 sensors and generates over 1.1 million data points per second. Those are company-published figures; the sources cited here do not establish independent auditing. They help explain the announcement’s emphasis on turning data into analysis for engineering, performance and strategy.
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- MERCEDES-AMG PETRONAS F1 TEAM BUILDING SET – LEGO Speed Champions Mercedes-AMG PETRONAS F1 Team Race Car vehicle building set for boys and girls ages 10 and up to build, display and race.
- DRIVER MINIFIGURE – This car playset includes a driver minifigure wearing a Mercedes-AMG PETRONAS F1 Team outfit and a winged helmet for kids to place inside the cockpit for role-play race action.
- AUTHENTIC DETAILS – The F1 race car features design details from the real-life 2024 version, including sponsor stickers and wider rear tires imprinted with “Pirelli”.
- F1 FUN FOR THE WHOLE FAMILY – Race for the checkered flag alongside the whole family using other building sets (sold separately) in the LEGO F1 range.
- RACE CAR DISPLAY MODEL – After kids have enjoyed playing out racing stories with the Mercedes-AMG PETRONAS F1 Team toy, they can display it on a shelf or bedside table.
The announcement presents the partnership as a way to bring cloud and enterprise AI into work where decisions are made under tight time constraints. Toto Wolff, the team’s CEO and Team Principal, said the collaboration would support “faster insights, smarter collaboration and new ways of working.” That describes the intended value, rather than a published measure of lap-time gains.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.What has—and has not—been disclosed
- Announced: January 22, 2026, as a multiyear partnership.
- Named technologies: Azure and AI, Microsoft 365, and GitHub.
- Price and exact duration: not disclosed in the announcements reviewed.
- Verified performance gains: none reported in the sources cited here.
Microsoft’s announcement says the partnership places its cloud and enterprise AI technologies at the heart of racing performance. That is the companies’ description of the collaboration; it should not be mistaken for independent evidence that the technology has already improved results on track.
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- Officially Licensed: A fully licensed Mercedes-AMG F1 W15 remote control car with accurate details and precision design, capturing the essence of the real Formula 1 vehicle.
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