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The Maybach Exelero was a one-off study car built for Fulda to help develop a new line of wide, high-performance tyres—not a production car with a confirmed $8 million price tag. Mercedes-Benz unveiled it in Berlin in May 2005; as of the Nationales Automuseum’s March 2026 release, it is exhibited in The Loh Collection in Dietzhölztal-Ewersbach, Germany.
Why Maybach Built the Exelero
Maybach built the unique Exelero for Fulda Reifenwerke as a reference vehicle for a new line of wide high-performance tyres. Mercedes-Benz’s 2005 release said the car would not be series-produced. It was a specialist study model for tyre development, not a new Maybach offered for customers to buy.
The project also looked back to Maybach’s streamlined car from the 1930s, based on the Maybach SW 38 and used by Fulda for tyre testing. The Exelero was a modern interpretation of that earlier collaboration.
Its Berlin Unveiling and Engine
Mercedes-Benz first showed the Exelero at Berlin’s Tempodrom on May 11, 2005. The manufacturer described it as a unique two-seater powered by a V12 biturbo producing 700 PS.
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That figure is the manufacturer’s stated output. The research reviewed for this article does not establish other often-repeated performance claims, such as a verified top speed or acceleration time, so those figures should not be treated as confirmed here.
Where Is the Maybach Exelero Now?
The Exelero survives as an exhibit in The Loh Collection at the Nationales Automuseum in Dietzhölztal-Ewersbach, Hesse, Germany. In a March 25, 2026 release, the museum identified it as the record-breaking Maybach Exelero and stated that only one was built.
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This documented museum location answers the question of what happened to the one-off car: it was preserved and is now part of a public museum collection, rather than disappearing or becoming a production model.
Was the Maybach Exelero Sold for $8 Million?
Stories have circulated that rapper Birdman bought the Exelero for $8 million in 2011. The manufacturer and museum primary sources reviewed for this account do not confirm the buyer, a sale, or that price. Treat it as a reported claim, not a verified transaction or established valuation.
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The “8-million” figure in the title should likewise be read as a reference to the widely repeated claim, not as a confirmed original cost, sale price, or current market value. The available primary sources do not provide a verified valuation.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Frequently Asked Questions
Why did Maybach build the Exelero?
Maybach built it for Fulda as a reference vehicle for developing a new line of wide high-performance tyres. It was a one-off study model, not a series-production car.
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- Awesome Gift: The car toy is perfect for birthdays, Christmas gifts, party and cake decorations. It can be a valuable reward gift for kids. It is also good for model car collectors.
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When and where was the Exelero unveiled?
Mercedes-Benz unveiled it at the Tempodrom in Berlin on May 11, 2005.
Where is the Maybach Exelero now?
The Nationales Automuseum’s March 2026 release places it in The Loh Collection at Dietzhölztal-Ewersbach, Germany.
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Did Birdman buy the Maybach Exelero for $8 million?
That story has been reported, but the primary manufacturer and museum sources reviewed here do not confirm the buyer, sale, or price. It should not be presented as established fact.
How many Maybach Exeleros were built?
One. The Nationales Automuseum’s March 2026 release states that only one was built.
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