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Tesla Stock Plunged 15.4% on March 10, 2025—Did Musk Really “Melt Down”?

Tesla shares fell 15.43% on March 10, 2025, but the plunge was more than a Musk-politics story. Here are the market, sales, product and financial factors behind it—and what Musk actually said.

By CarCody Team 12 min read
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The Tesla stock plunge described by this headline happened on March 10, 2025. Tesla shares closed at $222.15, down 15.43% for the session, after trading as low as approximately $220. The drop was severe enough to rank among Tesla’s worst trading days, but the phrase “Musk melts down” is headline rhetoric—not a fact established by the available evidence.

The selloff had several causes at once: a broad technology-stock rout, tariff and recession fears, weak early sales indicators in Europe and China, an analyst warning that 2025 deliveries could decline, the production transition to the refreshed Model Y, and investor concern that Elon Musk’s political activity was damaging Tesla’s brand. Musk publicly said Tesla “will be fine long-term,” even as he acknowledged that he was running his companies “with great difficulty.”

What happened to Tesla stock on March 10, 2025?

Tesla fell from a March 7 closing price of approximately $262.67 to $222.15 on Monday, March 10. That was a one-day decline of 15.43%, with an intraday low near $220 and trading volume of roughly 188.7 million shares. The historical price data provides the closing-price and volume figures.

Measure March 10, 2025 result
Previous close Approximately $262.67 on March 7
Tesla closing price $222.15
Daily percentage change Down 15.43%
Intraday low Approximately $220
Trading volume Approximately 188.7 million shares
Historical significance Worst percentage performance since September 2020 and approximately Tesla’s seventh-worst percentage day in public-market history

According to contemporaneous reporting based on FactSet data, March 10 was Tesla’s worst percentage decline since September 2020 and roughly its seventh-worst trading day since the company became public. It was not accurate to describe the session itself as an $800 billion loss.

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Tesla’s December 2024 record closing high was approximately $479.86. By the March 10 close, the stock had fallen by more than half from that peak and had dropped below its pre-election level, erasing most or all of the share price’s post-election “Trump bump.” Forbes’ event report described the cumulative market-value decline from the December peak as roughly $700 billion to $800 billion, depending on the point of comparison. That was a decline accumulated over time—not money that disappeared from Tesla’s market capitalization in one session.

The market was falling, but Tesla fell much harder

Tesla’s decline occurred during a broad risk-off session. The Nasdaq Composite fell 4.0%, the S&P 500 dropped 2.7%, and the Dow Jones Industrial Average lost approximately 2.1%. Investors were reacting to tariff uncertainty, recession fears, concerns about a possible government shutdown, higher bond yields, and a general retreat from expensive, high-growth technology stocks. Reuters’ market coverage documented that wider backdrop.

That context matters because it rules out a simple explanation in which Tesla alone caused the market’s weakness. It also does not explain the entire Tesla move. A 15.43% decline was substantially larger than the losses in the major indexes. The broad selloff created the pressure; Tesla-specific concerns amplified it.

The most useful summary is:

The market rout was the backdrop, while concerns about Tesla’s demand, deliveries, competition, product timing, margins, and the business risks associated with Musk’s political role helped make Tesla one of the session’s biggest losers.

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The immediate analyst warning: UBS cut its Tesla outlook

One of the clearest company-specific catalysts was a report from UBS analyst Joseph Spak. UBS reduced its Tesla price target from $259 to $225 and forecast that Tesla’s vehicle deliveries could decline 5% in 2025. That would have represented a second consecutive year of negative delivery growth.

The UBS forecast conflicted sharply with consensus expectations at the time, which called for approximately 12% delivery growth. The analyst cited signs that demand for Tesla’s Model 3 and Model Y was softening. Baird analyst Ben Kallo separately warned that protests, vandalism, and political backlash could hurt demand. Yahoo Finance’s summary of the UBS call and Axios’ contemporaneous report covered those concerns.

Important distinction: UBS’s 5% figure was an analyst forecast, not a Tesla-reported result. It was also not company guidance. A price target is an analyst’s valuation estimate, not a guaranteed future share price.

What the early sales data actually showed

The sales evidence available around the selloff was concerning, but it needs to be separated by market and measurement.

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Europe: Tesla registrations fell while the broader EV market grew

Official data from the European Automobile Manufacturers’ Association showed that Tesla registered 9,945 vehicles in the European Union in January 2025, down 45.2% from 18,161 a year earlier. During the same month, total battery-electric registrations in the EU rose 34% to 124,341.

That contrast was particularly important to investors. Tesla’s weakness could not be explained simply by consumers abandoning electric vehicles altogether: the overall EU battery-electric market was expanding while Tesla registrations declined sharply. The data pointed to Tesla-specific issues, although it did not prove that Musk’s politics was the sole cause.

Several explanations were plausible at the same time:

  • Some consumers may have objected to Musk’s political activity.
  • Volkswagen, BMW, Renault, Hyundai, Kia, and Chinese manufacturers were offering more competition.
  • Tesla was transitioning production to the refreshed Model Y, creating possible supply and delivery disruption.
  • The Tesla lineup was aging relative to newer competing products.
  • Registration timing and normal month-to-month volatility may have magnified the January result.

The underlying registration figures are available in ACEA’s January 2025 release, which also reported the broader battery-electric market increase.

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China: a steep fall in China-made vehicle sales, with an important caveat

Reuters, citing China Passenger Car Association data, reported that sales of Tesla vehicles made in China fell to 30,688 in February 2025, down 49.2% year over year and the lowest level since August 2022. The Reuters report said the decline added to concerns about Tesla’s demand momentum.

That number should not be presented as a clean measure of China-only retail demand. It refers to China-made vehicles and can include vehicles exported from Tesla’s Shanghai factory. It is also not identical to Tesla’s global delivery total. February comparisons were affected by the Lunar New Year calendar, and the Model Y production changeover was occurring during the same period.

In other words, the China data supported concern about Tesla’s near-term performance, but it could not isolate the effects of politics, competition, calendar timing, and production disruption.

The Model Y production changeover complicated the sales picture

Tesla was preparing a worldwide rollout of the refreshed Model Y in early 2025. In its 2024 Form 10-K filed with the SEC, Tesla warned that factories on three continents would undergo simultaneous manufacturing ramps. The company said that transition could temporarily reduce or delay production and deliveries.

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This is a crucial qualification. Lower deliveries in early 2025 were not necessarily evidence of pure consumer rejection. Some vehicles may not have been produced or delivered normally while factories changed over their production lines.

At the same time, the Model Y transition does not disprove a demand problem. A refreshed vehicle can create a temporary wait-and-see effect, while older inventory may become less attractive. The available data cannot cleanly separate supply disruption from weaker demand, and both may have been operating together.

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Tesla already had business problems before the political backlash

The March 10 plunge did not happen after a flawless year for Tesla. The company’s 2024 filing showed slower growth, falling automotive revenue, and narrower automotive margins:

  • Total revenue increased only about 1% to $97.69 billion.
  • Net income attributable to common stockholders fell to approximately $7.09 billion from $14.997 billion in 2023.
  • Automotive sales revenue fell 8%, or approximately $6.03 billion.
  • Total automotive gross margin declined to 18.4% from 19.4%.

Tesla attributed pressure on automotive revenue to factors including lower average selling prices, price reductions, financing incentives, product mix, and lower cash deliveries of the Model 3 and Model Y. Those measures can support volume, but they also make it harder to maintain margins.

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The filing also acknowledged intense competition in electric vehicles, autonomous-driving technology, and related software. Tesla’s valuation depended heavily on expectations for future autonomy, robotics, artificial intelligence, and other businesses—not just on near-term vehicle sales. When current automotive momentum weakened, investors had more reason to question whether those future promises justified the share price.

Tesla’s 10-K additionally disclosed that the company was highly dependent on Musk, even though he did not devote his full time and attention to Tesla. The filing identified his involvement with SpaceX, X, xAI, Neuralink, The Boring Company, and the Department of Government Efficiency, or DOGE. That disclosure makes Musk’s political and managerial activities relevant to Tesla’s risk profile without proving that any single post caused the stock decline.

Did Musk’s politics cause Tesla’s stock plunge?

Musk’s political role was a significant part of the investor debate. He became a prominent participant in the Trump administration through DOGE, supported right-wing political movements in Europe, and used X to make frequent political interventions. Tesla stores and vehicles became targets of protests and, in some cases, vandalism.

That created a plausible brand-risk argument. Tesla buyers may identify the company closely with its chief executive, so a political controversy surrounding Musk could affect the willingness of some customers to buy a Tesla. Analysts cited that possibility while the company’s European sales were deteriorating. Coverage from PBS NewsHour described the combination of backlash, competition, and Tesla’s aging lineup.

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But there is no reliable public calculation showing exactly how much of the March 10 decline was caused by politics. The same stock price also reflected macroeconomic conditions, analyst estimates, product-transition risk, price cuts, competition, and uncertainty about Tesla’s future businesses.

The most defensible wording is that Musk’s politics appeared to increase Tesla’s brand and demand risk and was one factor investors discussed. It is not supportable to say that his politics alone caused the 15.43% fall.

What did Musk actually do during the selloff?

The documented record is more complicated than the phrase “meltdown” suggests.

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After a post listed Tesla’s largest single-day declines, Musk replied: “It will be fine long-term.” That was a public attempt to reassure investors about Tesla’s longer-term prospects.

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In a Fox Business interview reported by Forbes, Musk also said he was running his companies “with great difficulty.” He continued posting politically on X, including calling Senator Mark Kelly a “traitor.” X experienced a major outage that day, which Musk attributed to a cyberattack. President Donald Trump said he would buy a new Tesla in support of Musk; that was Trump’s response to the crisis, not evidence that Musk had stabilized the stock.

Those actions can reasonably be described as a difficult public-relations and business day for Musk. They do not establish a psychological “meltdown,” and it would be inappropriate to turn a sensational headline into a diagnosis. Forbes’ timeline of the day documents the sequence without proving that Musk lost emotional control.

How much money did Musk lose?

Forbes estimated that Musk’s net worth fell by approximately $23 billion on March 10, 2025, to about $319.6 billion. Forbes also estimated that his net worth was approximately $144.4 billion below its December record. Those figures were estimates tied to the value of his equity holdings and other assets.

That is not the same as Musk losing $23 billion in cash. A falling share price reduces the estimated value of an owner’s holdings. A realized loss occurs only when an asset is sold for less than its purchase price, and the March 10 stock move alone does not establish that Musk sold shares.

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Three different figures are often confused in coverage:

Term What it means
Share-price decline The percentage change in Tesla stock over a stated period, such as the 15.43% March 10 fall.
Market-cap decline The reduction in the implied value of all outstanding Tesla shares as the stock price falls.
Musk’s net-worth decline An estimate of how the value of Musk’s personal assets changed, including his Tesla holdings.
Realized loss A cash loss resulting from an actual sale at a lower price; it cannot be inferred merely from a falling quote.

Likewise, the oft-repeated $700 billion to $800 billion Tesla loss referred to the cumulative market-cap erosion from the December high. It should not be attributed entirely to the March 10 session.

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What happened after the March plunge?

The concerns did not end with the March 10 close. Tesla later reported a 13% year-over-year decline in first-quarter 2025 deliveries. Reporting linked the result to Musk backlash, an aging lineup, intensifying competition—particularly from Chinese EV makers—and the Model Y production changeover. The delivery result strengthened the argument that the March selloff involved more than a one-day market panic, although it still did not isolate the effect of politics from operational and competitive factors. PBS NewsHour’s report on the first-quarter sales covered those overlapping explanations.

There were also later Tesla plunges that should not be merged with the March event:

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  • June 5, 2025: Tesla shares fell approximately 14% during the public feud between Musk and President Trump. Reuters’ report described that separate episode.
  • July 23, 2026: Tesla shares fell approximately 13.5% after second-quarter results showed adjusted profitability below expectations and investors reacted to heavy spending on artificial intelligence and robotics. Tesla’s second-quarter 2026 release and The Guardian’s market report cover that later decline.

The March 2025 selloff was therefore a political-and-demand story occurring inside a broader market rout. The July 2026 decline had a different immediate emphasis: earnings, capital spending, and investor concerns about AI and robotics. A current Tesla quote should always be date-stamped; the Nasdaq TSLA quote page is the appropriate source for a live price rather than an old article snapshot.

What the headline gets right—and wrong

What it gets right

  • Tesla really did plunge 15.43% on March 10, 2025.
  • The decline was unusually large by Tesla’s historical standards.
  • Musk’s political role and public behavior had become part of the investment case.
  • Weak sales indicators and analyst concerns gave investors concrete reasons to question Tesla’s near-term growth.

What it gets wrong or leaves out

  • “Musk melts down” is an editorial characterization, not a verified description of his mental state.
  • The broader market was also falling sharply, with the Nasdaq down 4.0% and the S&P 500 down 2.7%.
  • Politics was one possible contributor, not a proven explanation for the entire move.
  • The $700 billion to $800 billion figure described cumulative market-cap erosion from the December peak, not a one-day loss.
  • European registrations, China-made vehicle sales, global deliveries, production, and analyst forecasts are different measures and should not be treated as interchangeable.
  • Early-2025 delivery weakness had a genuine Model Y production-transition complication.

Bottom line for readers and investors

Tesla’s March 10, 2025 collapse was real, unusually severe, and larger than the market’s decline. The evidence supports a layered explanation: a broad risk-off selloff triggered by macroeconomic fears, intensified by Tesla-specific worries about demand, competition, margins, the Model Y changeover, and the credibility of its future-growth story.

Musk’s politics likely added reputational and demand risk, especially as Tesla’s European sales fell while the wider European EV market grew. But the available evidence cannot assign a precise percentage of the stock decline to political backlash. Musk’s public response was a mixture of reassurance, an admission that managing his companies was difficult, and continued political combat—not clear proof of a literal meltdown.

Frequently Asked Questions

Was March 10, 2025 Tesla’s worst stock-market day ever?

It was Tesla’s worst percentage day since September 2020 and was reported as approximately the company’s seventh-worst percentage trading day in public-market history. It should not be called the worst day ever without specifying whether the comparison concerns percentage loss, dollar loss, or market-cap loss.

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Did Tesla lose $800 billion on March 10, 2025?

No. The roughly $700 billion to $800 billion figure referred to cumulative market-cap erosion from Tesla’s December 2024 peak. It was not the amount lost in the March 10 session alone.

Did Elon Musk personally lose $23 billion?

Forbes estimated that Musk’s net worth declined by approximately $23 billion that day, largely because the estimated value of his equity holdings fell. That was a paper-wealth decline, not necessarily $23 billion in cash that he lost or paid out.

Did Musk’s politics cause Tesla’s plunge?

Political backlash was one factor analysts and investors cited, but no public evidence quantifies its exact contribution. The decline also reflected a broad market selloff, weak regional sales indicators, competition, the Model Y production transition, lower margins, and uncertainty about Tesla’s future growth plans.

The Bottom Line

The accurate takeaway: Tesla plunged 15.43% on March 10, 2025, because a broad market selloff collided with company-specific concerns about demand, competition, product timing, margins, and Musk’s political brand risk. “Musk melts down” overstates the evidence; his public response was difficult and combative, but not proof of a literal emotional meltdown.

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