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Ferrari’s 15-Car Plan: What the 2026 Target Means

Ferrari’s 15-car figure was a 2022 launch target. Later company updates show progress and 2026 model phase-ins, but do not verify the final qualifying count.
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Ferrari announced a target to unveil 15 cars between 2023 and 2026, but its latest cited materials do not confirm a final count of qualifying launches by October 8, 2026. The company said in October 2025 that the plan was nearing completion; a February 2026 presentation lists seven models in phase-in or ramp-up for that year, a category that is not the same as seven newly launched models.

What Ferrari announced in 2022

At its June 16, 2022 Capital Markets Day, Ferrari set out a strategic plan for 2022–2026 and said it aimed to unveil 15 cars between 2023 and 2026. Ferrari described the products as having distinct positioning and client bases. The company did not define a counting method in the cited announcement that would establish that every entry had to be a new platform or that each variant counted as a separate new model. Ferrari’s 2022 Capital Markets Day filing is the basis for the target.

The plan also described a portfolio mix by number of models: 40% internal-combustion-engine (ICE) models and 60% hybrid and full-electric models by 2026. That was a target, not a statement that 60% of Ferrari’s production volume would be electrified.

What Ferrari reported about progress

Eight introductions since the start of 2023

Ferrari’s 2024 Annual Report said the company had introduced eight new models since the start of 2023. In the same report, Ferrari planned six model launches for 2025, including its first full-electric Ferrari in the fourth quarter. The six launches were a forward-looking plan in that report, not a confirmed tally of completed 2025 launches. Ferrari’s 2024 Annual Report provides those dated figures.

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The plan was nearing completion in October 2025

In October 2025, Ferrari said it was nearing completion of its 2022–2026 business plan and was in full alignment with its commitments. That was the company’s status statement at the time; it does not, on its own, verify the final cumulative number of cars that meet the 15-car target’s counting criteria. Ferrari’s October 2025 Capital Markets Day filing also set out targets for the next period.

Which models Ferrari listed as phasing in or ramping up in 2026

Ferrari’s FY2025 results presentation, dated February 10, 2026, placed the following names under models phased in and ramping up for 2026:

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The presentation separates this group from models in global distribution and models phased out. Its phase-in/ramp-up label does not mean that all seven were wholly new models first launched in 2026, nor does the list certify that all seven count toward the earlier 15-car target. Ferrari’s October 2025 release said deliveries of Ferrari Luce would commence in late 2026. Ferrari’s investor materials include the February 2026 results presentation.

How the 2026 plan differs from Ferrari’s 2030 targets

Ferrari later set a separate powertrain target for its 2030 sports-car lineup. The two targets refer to different strategic periods and should not be read as a single reported mix:

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Target period Powertrain mix by number of models Status and source
2026 40% ICE; 60% hybrid and full electric Target in Ferrari’s 2022 plan. 2022 filing
2030 Approximately 40% ICE; 40% hybrid; 20% electric Target announced by Ferrari in October 2025 for its sports-car lineup. 2025 filing

Ferrari’s October 2025 strategy also set an average pace of four new model launches per year from 2026 to 2030. This is a forward-looking average for the later period, not a count of launches completed in any one year.

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Has Ferrari completed the 15-car target?

The available cited materials do not establish the exact cumulative number of qualifying launches by October 8, 2026. The clearest way to read the announcement is as a 2022 company target for 15 cars unveiled across 2023–2026, followed by progress statements and model phasing information—not as a verified final result. Ferrari’s latest cited presentation lists 2026 phase-ins and ramp-ups, but its category and model list do not settle the cumulative count.

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