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1971 Pontiac Pegasus: Pontiac’s Forgotten Supercar With a Ferrari V12

The 1971 Pontiac Pegasus paired a Firebird-based concept body with a Ferrari 365 GTB/4 V12, Ferrari transmission and a remarkable mix of GM, Corvette and Borrani components.
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The 1971 Pontiac Pegasus was a one-off design concept built from a production 1970 Pontiac Firebird. Its documented powerplant was a Ferrari 365 GTB/4 V12 that GM Heritage says Enzo Ferrari contributed to the project. Calling it a “supercar” captures the car’s ambition, not a documented production classification or measured performance record.

What was the Pontiac Pegasus?

GM Heritage Collection describes the Pegasus as a “design concept” study developed under the direction of William L. Mitchell, then GM’s design vice president. The car was built from a production 1970 Pontiac Firebird rather than engineered as a separate production model.

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That distinction matters: the available official description documents a styling and engineering exercise, not a Pontiac model sold through dealers. No production run, customer version or Pegasus-specific catalog is established in the source.

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The Ferrari V12 connection

GM Heritage identifies the engine as a Ferrari 365 GTB/4 V12 and states that Enzo Ferrari contributed it to the project. The engine’s presence gave the Pontiac an extraordinary mechanical centerpiece and explains why the Pegasus remains such an unusual footnote in American concept-car history.

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The source does not publish the Pegasus engine’s displacement, horsepower, torque, acceleration, top speed or weight. Ferrari 365 GTB/4 specifications from other applications should not be presented as specifications for this Pontiac.

How Pontiac and Ferrari parts were combined

The Pegasus was not simply a Firebird with a Ferrari engine installed. GM Heritage lists a deliberately mixed component package:

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System Documented component Source or role
Base vehicle Production 1970 Pontiac Firebird Pontiac/GM donor for the design study
Engine Ferrari 365 GTB/4 V12 Contributed to the project by Enzo Ferrari, according to GM Heritage
Transmission Ferrari five-speed Paired with the Ferrari V12
Rear axle GM posi-traction unit American driveline component
Brakes Corvette four-wheel disc brakes GM performance hardware
Wheels Borrani wire wheels Italian wire-wheel component
Exhaust Ferrari exhaust and mufflers Ferrari-sourced hardware
Instruments Ferrari instrument-panel gauges Ferrari-sourced cockpit details

Ferrari-inspired styling on a Firebird foundation

The Ferrari influence extended beyond the drivetrain. The front end, grille and fender vents drew inspiration from Ferrari designs, giving the Firebird-based body a more exotic visual language. The result combined Pontiac’s proportions and underlying structure with Italian cues and hardware.

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Because Mitchell directed the project, it is more precise to say the Pegasus was designed under his direction than to claim he was its sole designer. The official wording establishes leadership, not exclusive authorship.

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Why the Pegasus is easy to misclassify

It was a concept, not a showroom model

The Pegasus had no documented production release. Its significance comes from the engineering and styling choices made for a design study, not from sales volume, homologation or a factory model range.

“Supercar” is an editorial description

The Ferrari V12, Ferrari transmission and Italian components make the term understandable for modern readers. However, the available GM account does not classify the car as a supercar and provides no test data to support a performance ranking.

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Its specifications remain incomplete

GM Heritage does not state the exact displacement used in the Pegasus, its output, torque, curb weight, gearing, speed or acceleration. Any article or video that supplies those numbers needs a separate, authoritative Pegasus-specific source.

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What is documented—and what is not

  • Documented: a 1971 Pontiac Pegasus design concept built from a production 1970 Firebird.
  • Documented: a Ferrari 365 GTB/4 V12 contributed by Enzo Ferrari, according to GM Heritage.
  • Documented: Ferrari five-speed transmission, Ferrari exhaust and mufflers, Ferrari gauges, Corvette disc brakes, Borrani wire wheels and a GM posi-traction rear axle.
  • Not stated by the official account: engine displacement, power, torque, weight, acceleration, top speed, the project’s initiating rationale and the car’s later history.
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Why it still matters

The Pegasus illustrates how far a manufacturer’s design department could push a concept when production constraints were not the immediate objective. A Firebird foundation, Ferrari powertrain, Corvette braking hardware and Borrani wheels created a cross-Atlantic parts mix that would have been impossible to mistake for an ordinary Pontiac.

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Its importance is therefore less about a verified quarter-mile time than about provenance: a GM-led design study, an engine associated with Ferrari’s flagship road car, and a component strategy documented by the manufacturer’s own heritage archive.

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