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2027 Audi TT Revival: What Audi Has Confirmed About Concept C

Audi has confirmed plans for a fully electric sports car previewed by Concept C, with production planned for 2027. It has not confirmed that the car will be called TT, and production specifications remain unknown.
Entry890 Date Time4 min MechanicCarCody Team
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Audi has confirmed plans to build an electric sports car previewed by its Concept C, with production planned for 2027. Audi has not confirmed that the production car will be called the TT, so a “2027 Audi TT” remains an unverified name—not an announced model.

Here is what Audi has said about the car, what the concept shows, and what remains unknown.

Is Audi bringing back the TT?

Audi has confirmed a future production electric sports car, but its official statements identify it as the car previewed by Concept C, not as a new TT. The reviewed statements do not confirm the production car’s final name.

In a March 17, 2026 interview, Audi CEO and Chairman of the Board of Management Gernot Döllner said: “The car itself – an emotional electric sports car – will be built and will launch as a production model in 2027.” Audi’s April 2026 production announcement also says production of the fully electric sports model is planned at Böllinger Höfe from 2027. These are current plans, not a confirmed customer-delivery date.

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What Audi has confirmed

Topic What Audi says
Production model A fully electric sports car previewed by Concept C is planned for production.
Timing Audi has stated a 2027 production-model launch plan.
Production location Audi plans production at Böllinger Höfe from 2027.
Model name The reviewed official statements do not confirm the name TT.
Specifications Production price, range, charging, power, performance, dimensions, and other specifications have not been established in the reviewed sources.

These details are based on Audi’s September 2, 2025 Concept C announcement, Döllner’s March 17, 2026 interview, and Audi’s April 23, 2026 production-network announcement.

What the Audi Concept C shows

Audi describes Concept C as an all-electric, two-seat sports-car concept and a preview of a future production model. Audi also cautions that the pictured concept is not a production vehicle. Its features should not be treated as final production-car specifications.

The concept’s stated design features include a central-battery layout, a new vertical front frame, a strong shoulder line, clean rear surfaces, and four-element light signatures at the front and rear. Audi describes its design approach as a new philosophy based on radical simplicity.

Concept C also has an electrically retractable hardtop made of two roof elements. Audi says this concept roof combines an open-top experience with a coupe-like shape and is a first for an Audi roadster. The reviewed sources do not confirm the production model’s body style or roof.

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Inside the concept, Audi shows anodized-aluminum physical controls, haptic controls on the steering wheel and center console, and a 10.4-inch foldable center display. These are concept details, not confirmed production equipment.

What remains unknown about the production car

Audi’s reviewed announcements do not establish the production model’s name, price, battery capacity, driving range, charging rate, motor layout, power output, dimensions, curb weight, acceleration, body style, order date, delivery timing, or sales markets. They also do not confirm a platform-sharing arrangement, a production relationship with a Porsche sports car, or a competitive price point.

It is therefore too early to state whether the car will use a particular platform, offer a specific roof or cabin layout, or compete directly with a particular coupe. Audi will need to publish production specifications before those comparisons can be made reliably.

How the Audi TT ended—and why the name matters

Audi’s history of the TT traces the concept to the 1995 Frankfurt IAA and the production coupe’s debut to 1998. The company describes the TT’s identity through Bauhaus-influenced simplicity and circular design motifs.

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Audi reported that 662,762 cars were built across three TT generations over 25 years. Its November 2024 history release says the final TT was a TTS built at Győr and destined for Audi’s historic vehicle collection in Ingolstadt. That history explains why the Concept C has prompted revival questions, but it does not establish that Audi will reuse the TT name.

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How to compare the car when details arrive

There are not yet confirmed production specifications for a fair comparison with other cars. Once Audi releases them, compare the production model with alternatives using:

  1. Price and availability in your market.
  2. Usable range and charging speed.
  3. Power and acceleration.
  4. Handling and driving character.
  5. Body configuration and cabin practicality.

Until Audi clarifies the production model’s positioning, a fixed list of rivals would be speculative.

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FAQ

Will there be a 2027 Audi TT?

Audi has said an electric sports car previewed by Concept C is planned as a production model for 2027. The reviewed official sources do not confirm that it will be named TT.

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Is Audi Concept C the new TT?

Audi calls Concept C a preview of a future production electric sports car. Audi has not identified that production car as a TT in the reviewed statements.

Will the new Audi sports car be electric?

Yes. Audi describes the production sports model previewed by Concept C as fully electric.

When will the new Audi sports car go on sale?

Audi has stated a 2027 production-model launch plan and plans production at Böllinger Höfe from 2027. The reviewed sources do not give an order-opening date, customer-delivery date, or market availability.

How much will the production car cost, and what will its range be?

Audi has not announced a price, battery capacity, or driving range in the reviewed official sources.

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Quick Recap

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Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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